DESIGN TEMPLATE
User Research Plan Template
Research plan: what to learn, who to talk to, session structure, and timeline.
Use this templateWhat's inside
Field | Details |
|---|---|
Study | What you're researching |
Method | Interviews / Usability test / Survey / Diary study |
Researcher | |
Sessions | N planned |
Dates | |
Status | Planning |
What We Want to Learn
What do users do when [situation]?
What prevents users from [goal]?
How do users currently solve [problem]?
Participants
Criteria | Include | Exclude |
|---|---|---|
Who | Role or behavior that qualifies them | Who should NOT be in the study |
How many | N participants | |
Recruitment | How you'll find them |
Session Plan
Phase | Duration | What Happens |
|---|---|---|
Intro | 2-3 min | Explain purpose, get consent, make them comfortable |
Warm-up | 3-5 min | Background — their role, how they work |
Core | 20-30 min | The main tasks or questions |
Follow-up | 5 min | Dig into surprises |
Wrap-up | 2 min | Anything else? Thank them. |
Key Tasks / Questions
"Show me how you would [task]." — what you're watching for
"Tell me about the last time you [situation]." — what you're listening for
"What would you expect to happen when [action]?" — what you're testing
Analysis
Note-taking: live notes, recording + transcript, affinity mapping
Output: research summary, highlight reel, or playback session with team
Timeline
Step | Date | Status |
|---|---|---|
Plan finalized | Done | |
Participants recruited | Not Started | |
Sessions run | Not Started | |
Analysis complete | Not Started | |
Findings shared | Not Started |
Logistics
Detail | Answer |
|---|---|
Location | Remote (Zoom) or in-person |
Recording | Yes / No — consent needed? |
Incentive | Gift card, credit, or none |
Tools | Figma prototype, staging, paper |
Observers | Who else should watch? |
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