DESIGN TEMPLATE
Design Brief Template
Design project kickoff: problem, users, success criteria, constraints, and deliverable timeline.
Use this templateWhat's inside
Field | Details |
|---|---|
Project | What you're designing |
Status | Not Started |
Designer | |
Stakeholder | Who approves |
Due Date |
The Problem
What's broken or missing from the user's perspective? Describe the pain, not the solution.
Who's It For
User | What They Need | What Frustrates Them |
|---|---|---|
Primary user | Their goal | What gets in their way today |
Secondary user |
What Good Looks Like
Users can [accomplish X] without [friction Y]
Metric we expect to move (task completion time, adoption, support tickets)
Constraints
Technical limits, brand rules, platform restrictions
Timeline, accessibility requirements
Inspiration
Product or pattern — what you like about it
Deliverables
Deliverable | Date | Status |
|---|---|---|
Wireframes | Not Started | |
Hi-fi mockups | Not Started | |
Prototype | Not Started | |
Handoff to eng | Not Started |
Out of Scope
What we're NOT designing this round
Other Design templates
-
Accessibility AuditAccessibility audit: findings by severity, WCAG criteria, and remediation plan. -
Design Critique NotesDesign review notes: feedback with priority, decisions made, and next steps. -
Design Handoff SpecDeveloper handoff: components, states, layout, interactions, accessibility, and copy.